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Wyland's Challenge for Water Conservation in U.S. Cities


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A National Challenge for Water

Take the Wyland National Mayor’s Challenge for Water Conservation, a non-profit competition, 30 March - 30 April, to see if you can make a series of informative, easy-to-use online pledges aimed at drastically slashing water and energy use across the nation. In return residents of U.S. cities will be entered to win a Toyota Prius Hybrid from national presenting partner Toyota, water saving fixtures, and hundreds of various prizes. The program is in celebration of the 40th Anniversary of the Clean Water Act. 

You can participate in a few easy steps: 

  • Take the Water Pledge at
  • Pledge to make some water-wise choices in your home, with your car and in your yard.
  • Spread the word about the Wyland National Mayor's Challenge for Water Conservation

“The mayor's challenge gives communities a way to come together for one very important reason — the future of our planet,” says famed marine life artist Wyland, whose foundation piloted the Mayor’s Challenge concept to South Florida and Southern California cities in 2009 and 2011. “We see mayors making gentleman's bets over who will win college football games. Here's a way for them to take on an even more important challenge in a friendly, competitive way. We want to challenge every state in America to save an additional billion gallons a year over their current usage.” Others behind the program, such as National Geographic Explorer in Residence Dr. Sylvia Earle, have called the program an important step toward raising broad environmental awareness about water issues. "The steps we take for our environment in the next ten years will affect the future of our planet for the next 10,000 years." 

Cities will be divided into four regions (West, Midwest, South and Northeast) and categorized by population (5,000-30,000 residents, 30,001-100,000 residents, 100,000+ residents). Cities with the highest percentage of residents who take the challenge win. Participants in the winning cities will be eligible to win over $50,000 in prizes, including the Grand Prize of a Toyota Prius Hybrid, as well as custom-designed sprinkler systems from Rain Bird, Eco-Flow Showerheads from WaterPik, Sterling water-saving toilets, and hundreds of gift cards from Lowe's. Residents will also discover resources in their area to take their commitment of conservation even further, from regional water and energy resource issues to cost-saving tips at home.

Last year's challenge in Southern California alone resulted in a total pledged savings of over 897,000,000 gallons of water with 3,184,095 pounds of trash kept from landfills and 27,936,170 pounds of CO2 emissions reduced. Take the pledge and get ready to set new records!


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About the Wyland Foundation
Founded in 1993 by environmental artist Wyland (best known for his series of 100 monumental marine life murals), the Wyland Foundation, a 501c3 non-profit organization, is actively engaged in teaching millions of students around the county about our ocean, rivers, lakes streams, and wetlands. The foundation's latest project, FOCUS (Forests, Oceans, Climate – and us) brings together the U.S. Forest Service, NOAA, and numerous non-profits to teach young people about the future of our water supplies, climate, and global health.

 Images/Graphics courtesy of the Wyland Foundation