Your Success Comes First
PADI Regional Headquarters offers support, consultation and benefits designed to help you succeed. No matter where you are in the world, you have a team of experts to help you succeed.
By partnering with PADI you receive:
The PADI eLearning system is an interactive, web-based program that allows learners to progress through online knowledge development for various PADI courses at their convenience. Divers are exposed to the same content as any other student divers and complete their inwater training with a PADI Instructor. eLearners are required to affiliate with a PADI Dive Center or Resort, which means that you can:
Through the virtual PADI eLearning Classroom, dive centers and resorts can communicate in numerous ways with eLearners. There are tools available that allow you to interact with your eLearners and provide information about upcoming sales, events or trips:
As a PADI Dive Center or Resort, you benefit from the most innovative and proven marketing campaigns in the scuba diving industry that help drive customers through your doors. Each year PADI Regional Headquarters provide you with marketing tools to help promote core marketing campaigns. Easy to use templates and stunning marketing images are all available on the PADI Pros’ Site. Other marketing tools vary from in-store graphics to promotional items created to reach out to new and existing customers.
Marketing campaigns are designed to support the three top initiatives that make a successful scuba diving operation:
PADI ads appear in a wide variety of print media and online magazines. Ads for specific campaigns also appear on Google, Facebook and YouTube (PADI TV) in key markets based upon consumers’ search criteria and posts. PADI email campaigns reach out to divers while they are highly motivated right after their certification and encourage them to take the next step. PADI Public Relations efforts help target niche markets and build brand credibility, which benefits your business. Through frequent media exposures and references, PADI Dive Centers and Resorts become recognized as the authority and experts in scuba diving.
The worldwide PADI organization also continues to engage divers and connect them to PADI Dive Centers and Resorts through ScubaEarth – the largest global scuba diving social community. PADI Dive Centers and Resorts get involved by setting up a ScubaEarth profile, logging dives and growing your Dive Crew. ScubaEarth is a great benefit that helps build relationships and creates connections to help to grow your business.
The PADI Diving Society is a global dive club that gives scuba divers incentives to take dive trips. PADI Diving Society members receive a subscription to Sport Diver magazine and access to an online benefits directory with discounts on scuba gear, travel and more. PADI Diving Society is an excellent tool to help keep divers active with your dive operation.
As a PADI Dive Center or Resort, you receive excellent savings on advertising rates in Sport Diver, which gives you the advantage of reaching hundreds of thousands of scuba divers and water enthusiasts. For rates and space reservations contact Sport Diver magazine at +1 407 571 4826
As a PADI Member, you receive an unparalleled level of customer service and business consultation. With the largest staff of regional managers and specialized business consultants in the dive industry, you enjoy personalized attention to meet all of your business goals. There are dedicated Customer Service Teams at PADI Regional Headquarters focused on providing you with advice, recommendations or support, as your partner.
All PADI Regional Managers (RMs) have worked in the dive industry for many years – several previously owned or managed dive shops – and are well-versed on PADI training programs and products. Working for PADI Members is their full time job. They don’t represent other dive industry brands, so when they visit you, their sole focus is helping you increase profits through channels best suited for your customer base.
Your PADI RM’s goal is to create a solid foundation on which to build a long-term, successful relationship with you based on trust and respect. Your RM is there to:
Through business seminars, workshops and management programs, PADI Staff deliver proven tactics and techniques you can immediately implement in your business. These programs are developed specifically for you, an owner or manager of a PADI Dive Center or Resort.
PADI is the only organization to provide a full-time, in-house risk management staff to assist you in evaluating business practices, teaching techniques and prudent decision-making to enhance the safety and enjoyment of your customers and to help manage the risks associated with running a business, especially a dive business. Whether coaching staff, developing assumption of risk forms or assisting should an incident occur, the risk management team is available.
As a PADI Dive Center, Resort or professional member, you have access to the scuba diving industry’s most comprehensive insurance programs. These programs provide specialized coverage for dive shops, resorts, dive boats and scuba instructors or dive supervisors. You also have the confidence that comes from having the scuba diving industry’s strongest and most successful legal defense team behind you. Additionally, the PADI family’s size gives us the power to represent the interests of diving and the environment in the face of legislation or regulation.
As a PADI Dive Center or Resort, you have one of the scuba diving industry’s most efficient scuba certification processes because you can submit PADI scuba certifications through PIC (positive identification card) Online. PIC Online helps eliminate any mail delays and gets PADI scuba certification cards into your customers’ hands faster. Note that your divers’ certification cards come with your facility name printed on them!
Other online services available on the PADI Pros’ Site include:
Specifically developed for the dive industry by Integrated Scuba Systems (ISSYS), the Electronic Virtual Employee – EVE5 software gives you a comprehensive tool to manage every aspect of your dive store:
EVE Online gives you the capability to build and maintain a user friendly website:
As the global leader in diver education, the PADI organization takes its role in environmental stewardship seriously. Partnering with the Project AWARE, PADI Offices, PADI Members and PADI Divers donate time and resources to help protect underwater resources and implement lasting change. A healthy ocean is critical to not only our livelihood, but also to the lives of future generations.
One way that PADI Dive Centers and Resorts show their commitment to environmental conservation is by becoming a 100% AWARE partner. By putting conservation at the heart of their businesses, 100% AWARE Dive Centers make sure all their student divers support conservation and receive the Project AWARE version of the PADI certification card. Donations generated by this program help fund Project AWARE initiatives, such as protection measures for the world’s most threatened ray and shark species and marine debris prevention campaigns.
The PADI Green StarTM Dive Center Award recognizes PADI Dive Centers and Resorts that not only care about the environment, but act to protect it by using conservation-minded business practices. Going green is good for the environment and good for business.